UX Research, interest and functioning

WORKSHOP
webinar #
40
AFTERWORK

[Webinar] UX Research: why it matters and how it works 🔎

Doing UX Research means taking the user's point of view to make decisions that will impact the design and the product. But when used properly, UX Research can even be a strategic tool to define a roadmap and manage a project.

✅ Does the research really have a business impact on the product?
✅ What methodology for an effective UX Research campaign?
✅ Which tools to use?

To answer these questions, we invited Jeremie Douchet, Lead Teacher UX/UI @ Ironhack and Thibaut Szymusiak, Product Manager @ idruide.

On the agenda:
⏱ 12:00 - 12:30: Attractions and business interests of research by Jeremie Douchet
⏱ 12:30 - 13:00: Feedback from UX research: Notion and Product Board by Thibaut Szymusiak

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